Why OurSecretPhrase exists.
[Draft — personalize this with your own story before publishing.]
The problem
AI voice cloning and deepfakes turned something we all relied on — recognizing the people we trust by how they sound or look — into something that can be faked in seconds, from a few seconds of audio scraped off the internet. Older family members are targeted hardest, precisely because a familiar voice is one of the last things we're taught to doubt.
Why a secret phrase
[Placeholder: your personal story here — what happened, or what you noticed, that made you decide to build this. Specific and personal beats generic — a real moment is more convincing than a mission statement.]
The idea itself is simple on purpose: a secret shared only between two people, that changes on its own, that can't be written down or guessed. That's genuinely all it takes to make a cloned voice or a deepfake fall apart the moment someone asks for it.
Who's behind this
[Placeholder: your background — e.g. '20+ years in AdTech and identity/trust systems' — and why that experience is relevant to building a security product for families, not just companies.]
What we believe
- Security should be usable by anyone, not just technical people — if it takes a learning curve, most people won't use it when it actually matters.
- We shouldn't be able to see your secret, even if we wanted to. Zero-knowledge isn't a slogan here, it's the actual architecture.
- No ads, no data selling, no dark patterns. A tool built to protect your family shouldn't also be exploiting your data.
Try it yourself — it takes about a minute.